Top 10 Takeaways From How Non-Conformist Move The World.

By Adam Grant

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1. Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.

2. The greatest shapers don’t stop at introducing originality into the world. They create cultures that unleash originality in others.

3. Shapers” are independent thinkers: curious, non-conforming, and rebellious. They practice brutal, nonhierarchical honesty. And they act in the face of risk, because their fear of not succeeding exceeds their fear of failing.

4. I arise in the morning torn between a desire to improve the world and a desire to enjoy the world,” E. B. White once wrote. “This makes it difficult to plan the day.

5. If we communicate the vision behind our ideas, the purpose guiding our products, people will flock to us.

6. Consider the four responses to dissatisfaction: exit, voice, persistence, and neglect. Only exit and voice improve your circumstances.

7. If you want a child to share a toy, instead of asking, “Will you share?” ask, “Will you be a sharer?